WilsonConsulting.co LLC d/b/a Plan B ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed by WilsonConsulting.co LLC when you use Plan B’s websites and services.

This Privacy Policy applies to our website at https://planb.to/ and associated subdomains (collectively, our “Service”) and to any related applications or platforms we provide (collectively, the “Plan B Services”). By accessing or using our Service, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy and our Terms of Service.

DEFINITIONS AND KEY TERMS

To ensure clarity, whenever these terms are referenced in this Privacy Policy, they have the specific meanings defined below:

• Cookie: Small amounts of data generated by a website and stored by your web browser, used to identify your browser, provide analytics, remember preferences, and support login/session.
  
  
  

• Company / We / Us / Our: Refers to WilsonConsulting.co LLC d/b/a Plan B, responsible for your information under this Privacy Policy.
  
  
  

• Country: Refers to the United States, where WilsonConsulting.co LLC is organized and operates for the purposes of this Policy.
  
  
  

• Customer: The company, organization, school, parent/guardian, or individual using our Service to manage interactions with their end users or to access our training and community.
  
  
  

• Device: Any internet‑connected device, such as a phone, tablet, or computer, that can access our Service.
  
  
  

• IP Address: The unique number assigned to every device connected to the Internet, which can often identify general geographic location.
  
  
  

• Personal Data: Any information that can identify an individual directly or indirectly, such as a name, identifier, or device information.
  
  
  

• Service: Our service offerings, including the website content, courses, community, and any additional applications and platforms we provide.
  
  
  

• Third‑party Service: Advertisers, technology partners, and other entities who may provide or support our content and services.
  
  
  

• Website: Our website, accessible via https://planb.to/.
  
  
  

• You / Your: A person or entity registered with us to use our Services or visiting the Website.
  
  
  

INFORMATION WE COLLECT

We collect various types of information when you use our Service, including:

1. Personal Information You Choose to Provide

When you sign up, purchase a course, apply for a program, or engage with us directly, you may voluntarily provide:

• Name and username
  
  
  

• Contact information: including email addresses (e.g., support@planb.to) and, if you choose to provide it, a phone number
  
  
  

• Mailing and billing addresses
  
  
  

• School/organization information (e.g., role, company, school)
  
  
  

• Payment information: processed through third‑party payment services; we do not store full card data
  
  
  

• Social media profiles: if you link or sign up using a social platform
  
  
  

• Onboarding survey preferences, forms, and support requests
  
  
  

• Community/course content you submit (e.g., posts, messages, assignments)
  
  
  

2. Website Use and Email Engagement Information

We collect information on how you interact with our website and emails, including:

• Site usage data: information gathered through cookies and similar technologies, such as date/time of visits, pages viewed, IP address, time spent, referring/exit pages, and interactions
  
  
  

• Email engagement data: information on which emails you open and which links you click
  
  
  

• Cookies, pixels, SDKs, and web server logs: standard technology to enhance user experience and site functionality
  
  
  

3. Additional Information

We may collect other data from events or third parties:

• Event attendance: tracking attendance at our online or in‑person events
  
  
  

• Company/school data: including company/school name, size, and industry
  
  
  

• Third‑party data: information such as job title, location, and links to social profiles obtained from third‑party providers
  
  
  

HOW WE USE YOUR INFORMATION

We use your data to support and improve our Services, personalize your experience, and communicate effectively. Specifically, we use your information for:

• Service delivery: providing the requested content and services
  
  
  

• Personalized recommendations: suggesting relevant content, resources, and programs
  
  
  

• Improving service: using aggregated and de‑identified data to improve functionality and effectiveness
  
  
  

• Customized communications: adjusting communication frequency and personalizing content based on your profile and interactions
  
  
  

• Legal compliance and safety: ensuring compliance with applicable laws and protecting our users and platform
  
  
  

• AI feature enhancement: operating AI‑powered features (with de‑identified or anonymized data where feasible)
  
  
  

Where required by law, we rely on consent (e.g., for certain cookies), performance of a contract (to deliver the Services), legitimate interests (e.g., to improve and secure Services), and/or legal obligations.

SHARING INFORMATION WITH THIRD PARTIES

We do not sell your personal information. We may share your information in the following situations:

Service Providers

We partner with trusted third‑party providers to support our business, such as:

• Email and messaging management (e.g., email service providers and marketing platforms)
  
  
  

• Payment processing (e.g., Stripe or similar)
  
  
  

• Analytics and measurement (e.g., Google Analytics and comparable tools)
  
  
  

• Advertising and remarketing (e.g., ad networks and pixels like Meta/Google)
  
  
  

• Automation/integrations (e.g., workflow tools)
  
  
  

• Community and learning platforms (e.g., member portals, discussion tools)
  
  
  

These providers have access to your personal information only to perform specific tasks on our behalf and are obligated to protect your information.

Legal Obligations and Protection

We may disclose information to comply with legal requirements, protect rights and property, and ensure user and public safety.

Corporate Transactions

In the event of a merger, asset sale, or business restructuring, we may share or transfer data to our successors, subject to this Privacy Policy.

SECURITY OF INFORMATION

We prioritize security and use industry‑standard measures to protect personal information, including:

• Encryption of sensitive data in transit
  
  
  

• Regular security assessments
  
  
  

• Access controls and authentication requirements
  
  
  

• Employee training on data protection
  
  
  

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

LINKS TO THIRD‑PARTY WEBSITES

Our Service may link to other sites, which have separate privacy policies. We are not responsible for the practices of these external websites and encourage you to review their privacy policies before providing any information.

USER CONSENT AND DATA RIGHTS

By using our Service, you consent to the data practices in this Privacy Policy. Depending on your location, you may have the following rights regarding your data:

Your Rights

You may have the right to:

• Access: request details of the personal data we store about you
  
  
  

• Correct: request corrections to any inaccuracies in your data
  
  
  

• Delete: request data deletion, subject to our legal and regulatory obligations
  
  
  

• Object: object to certain types of processing of your data
  
  
  

• Restrict: request limitations on how we process your data
  
  
  

• Portability: receive your data in a structured, machine‑readable format
  
  
  

How to Exercise Your Rights

For access, corrections, deletion requests, or to exercise any of your data rights, contact us at support@planb.to. We will respond to your request within the timeframe required by applicable law.

You may also manage certain advertising and cookie preferences via your browser settings and our Cookie Preferences link (where available). If your browser sends a recognized Global Privacy Control (GPC) signal, we will treat it as an opt‑out of targeted advertising and of the “sale”/“sharing” of personal information for that browser, as required by applicable U.S. state laws.

CHILDREN'S PRIVACY

We do not knowingly collect data from children under 13. If we discover we have collected personal information from a child under 13, we will promptly delete that information. If you believe we might have any information from or about a child under 13, please contact us at support@planb.to.

INTERNATIONAL DATA TRANSFERS

We may transfer and process your information internationally, including in countries with different data protection standards. We take appropriate measures to ensure your data is protected, including:

• Using EU‑approved Standard Contractual Clauses where applicable
  
  
  

• Conducting transfer impact assessments where required
  
  
  

• Working with service providers who implement appropriate safeguards
  
  
  

By using our Service, you consent to these international transfers, as permitted by law.

CALIFORNIA RESIDENTS' RIGHTS

In accordance with the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the following rights:

• Right to Know: request details about our data collection and sharing practices
  
  
  

• Right to Delete: request deletion of personal data we’ve collected
  
  
  

• Right to Correct: request correction of inaccurate personal information
  
  
  

• Right to Data Portability: receive your data in a readily usable format
  
  
  

• Right to Opt‑Out: opt out of the sale or sharing of personal information and targeted advertising
  
  
  

• Right to Limit Use: limit the use of sensitive personal information, where applicable
  
  
  

• Non‑Discrimination: you have the right to equal service if you exercise your privacy rights
  
  
  

We do not sell personal information in the traditional sense. To exercise your rights, contact support@planb.to. If you use a browser that sends a GPC signal, we will honor it as an opt‑out for that browser.

EUROPEAN UNION / UK DATA PROTECTION

For EU and UK residents, we comply with applicable data protection laws (e.g., GDPR/UK GDPR) as required:

• Lawful bases: consent, contractual necessity, legal obligation, and/or legitimate interests
  
  
  

• Data subject rights: access, rectify, erase, restrict processing, data portability, and object to processing
  
  
  

• Contact: For privacy inquiries, contact support@planb.to
  
  
  

• Supervisory authority: You have the right to lodge a complaint with your local data protection authority
  
  
  

Requests for data access or deletion will be fulfilled within one month where required by law.

COOKIES AND TRACKING TECHNOLOGIES

We use cookies and other tracking technologies to enhance the functionality and performance of our website, analyze usage, and provide personalized experiences. These include:

• Essential cookies: necessary for site functionality, such as maintaining your session and remembering your login status
  
  
  

• Performance/analytics cookies: collect usage data to improve functionality
  
  
  

• Functional cookies: remember preferences, like language settings or region
  
  
  

• Advertising cookies: track online activities to deliver relevant advertisements and measure campaign performance
  
  
  

How to Manage Cookies

Most browsers allow you to manage or disable cookies through their settings. Disabling cookies may impact the functionality of our Service. You can also adjust preferences via our Cookie Preferences link where available. We recognize GPC signals as described above.

REMARKETING SERVICES

We may use remarketing services to re‑engage users who have visited our website. Remarketing allows us to serve ads to users as they browse other sites, helping us provide relevant content and increase engagement.

You may opt out of these ads by adjusting your preferences on the relevant platforms or using industry tools such as the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA) opt‑out pages.

ADVERTISING AND THIRD‑PARTY CONTENT

Our website may display third‑party advertisements and contain links to external sites. These ads and links are not endorsements, and we do not guarantee the accuracy or quality of content or products offered by third parties.

EMAIL COMMUNICATIONS

By providing your email, you agree to receive communications related to our Service. These may include:

• Service announcements
  
  
  

• Educational content
  
  
  

• Product updates
  
  
  

• Marketing communications (where you’ve opted in or as permitted by law)
  
  
  

You may unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting support@planb.to. Transactional emails related to purchases or account changes will continue even if you opt out of marketing.

We may also use hashed email or similar identifiers for audience targeting on advertising platforms. Emails provided solely through order forms will be used only to fulfill the purpose of the transaction.

AI FEATURES AND DATA PROCESSING

We offer features powered by artificial intelligence ("AI Features") to enhance your experience. When you use these features:

• Data collection: our systems may process your inputs, queries, and uploaded content
  
  
  

• Usage: this data is used to generate responses, provide recommendations, secure the Services, and improve the AI features
  
  
  

• Retention: user inputs may be retained for a limited period for operational and safety purposes, after which they are deleted or de‑identified
  
  
  

• Opt‑out: you can request that your data not be used to improve AI features by contacting support@planb.to
  
  
  

We do not use sensitive personal information for AI feature training without appropriate legal basis.

CHANGES TO THIS PRIVACY POLICY

We may periodically update this Privacy Policy to reflect changes to our practices. The date at the top of this policy indicates when it was last updated.

For significant changes, we will notify you via:

• Email to your registered address, and/or
  
  
  

• A prominent notice on our platform
  
  
  

Your continued use of the Service after changes to the Privacy Policy constitutes acceptance of the updated terms.

CONTACT INFORMATION

For questions, requests, or concerns regarding this Privacy Policy, or to exercise your privacy rights, please contact us at support@planb.to.

Mailing Address:WilsonConsulting.co LLC (Plan B)2850 Joyce StGolden, CO 80401USA